Paul Mayman
Product Owner
To be honest, working with you on search kinda blew my mind.
Project
RCI Clubs Search
Role
Product Designer
Period
2020–2021
Crafting a new, beautiful, optimal user experience while leveraging existing platform capabilities and the RCI Design System.
Satisfaction & Conversion
+22% YoY
Cost Efficiency
Leveraged existing backend
Speed to Market
Used design system to accelerate delivery
Gallery
01
Stepping Up
Taking on Search
Comprehensive Review
I split the UX investigation into two parts: platform & data limitations, and user experience feedback and flow. Knowing platform constraints allowed me to design journeys that leveraged strengths while mitigating weaknesses.
02
Legacy Search Experience
What we replaced
Legacy Experience
The legacy search was slow and unresponsive. Filters were hard to discover and results required full-page loads. Users struggled to refine searches and product cards lacked helpful detail for decision-making.
Streamlined Interactivity
The new Clubs Search focuses on surfacing results quickly and making filters actionable only when the user applies them. This improved perceived and actual performance.
03
How It's Made
User & System Data
The project relied heavily on analytics and business data to identify user pain points and prioritize features. Collaboration with analytics and backend teams ensured the UX fit within technical constraints.
Defining Success & Failure
Mapping success and failure states allowed us to design resilient paths where users could act, fail, and recover quickly — minimizing dead ends and frustration.
Competitor Research
Competitive analysis informed patterns and deviations we could reuse or improve upon, balancing familiarity with product-specific needs.
Grid Layout
The product grid used infinite scroll with a persistent header, toolbar, and map to prioritize discoverability while allowing the results area to grow.
Map Layout & Clustering
The map experience emphasized exploration with clustering to reduce clutter and interactive pins to surface resort cards at closer zoom levels.
Robust Filters
Filters were tiered by priority: destination in the main header, commonly used filters in the toolbar, and lower-priority options nested under "More". This reduced cognitive load and streamlined common tasks.
Product Card
We standardized the Product Card across the site and made it part of the Design System so it could be reused and configured for different contexts and devices.
